Perhaps it is a question of getting a colour just right. By sitting down with a web designer colours can be minutely adjusted, compared and choices made on the spot.

Or perhaps it is a question of getting a sign up, or check out, sequence just right. Sequential things like this cannot be easily demonstrated with static screen shots. Far better to sit down with a web designer who has access to the site in development mode to walk through the options. Some changes can even be made and viewed on the spot.

And then there is the issue of networking and associated services. Perhaps as well as needing a web designer you are also looking for someone to design a new logo for use in print media as well as the web. Or maybe you have an excellent business you would like to move online but realise that the services of a professional copywriter / editor are required to maximise the impact. Or marketing services – who doesn’t need those?

It is not uncommon for a website designer to have contacts, some who will be local, in all these allied areas. I certainly do, and my clients appreciate the trust factor that always accompanies a personal referral.

If you live in any of the following surburbs of Melbourne (Victoria), congratulations: you’re local!

• Boronia
• Bayswater
• Chirnside Park
• Croydon
• Knox region
  
• Lilydale
• Mooroolbark
• Ringwood
• Wantirna
• Wonga Park
• The Dandenongs

If you live in nearby areas such as these I would be only too happy to meet in person with you to discuss you website needs. Preferably over a coffee!

If your market is essentially local – a common situation with a lot of service based businesses – then car signage that features your web address is a smart idea (a short, memorable web address is best). Every time you drive around your area or park at the local shopping centre your name is out there in full view of “the locals”. When a potential client gets home it is a simple matter for them to log on to your website and check out your services.

And compared to other forms of advertising it can be quite cost-effective. All good reasons to give it some thought. If you would like to discuss your situation with a specialist in car signage simply contact me and I will be happy to refer you to a highly professional family business in whom I have absolute confidence. They are based in Melbourne’s outer east but are part of a network that can do installations in most part of Australia.