<?xml version="1.0" encoding="UTF-8"?> <rss
version="2.0"
xmlns:content="http://purl.org/rss/1.0/modules/content/"
xmlns:wfw="http://wellformedweb.org/CommentAPI/"
xmlns:dc="http://purl.org/dc/elements/1.1/"
xmlns:atom="http://www.w3.org/2005/Atom"
xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
> <channel><title>The Online Shop Designer Blog &#187; e-commerce</title> <atom:link href="http://www.tosd.com.au/tag/e-commerce/feed/" rel="self" type="application/rss+xml" /><link>http://www.tosd.com.au</link> <description></description> <lastBuildDate>Sun, 27 Nov 2011 01:29:52 +0000</lastBuildDate> <language>en</language> <sy:updatePeriod>hourly</sy:updatePeriod> <sy:updateFrequency>1</sy:updateFrequency> <generator>http://wordpress.org/?v=3.0.4</generator> <item><title>Prestashop image preparation and upload</title><link>http://www.tosd.com.au/2009/03/prestashop-image-preparation-and-upload/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=prestashop-image-preparation-and-upload</link> <comments>http://www.tosd.com.au/2009/03/prestashop-image-preparation-and-upload/#comments</comments> <pubDate>Tue, 17 Mar 2009 04:32:18 +0000</pubDate> <dc:creator>tosd</dc:creator> <category><![CDATA[eCommerce]]></category> <category><![CDATA[e-commerce]]></category> <category><![CDATA[how to]]></category> <category><![CDATA[images]]></category> <category><![CDATA[paint.net]]></category> <category><![CDATA[preparation]]></category> <category><![CDATA[prestashop]]></category> <guid
isPermaLink="false">http://www.tosd.com.au/?p=862</guid> <description><![CDATA[Images for Prestashop eCommerce websites created by TOSD require one image to be prepared for each item that is (usually) 600px X 600px &#8211; 96dpi, and in JPEG or PNG format. Always check with TOSD before proceeding with your image preparation to confirm that these specifications apply to your website&#8217;s template. The image size of [...]]]></description> <content:encoded><![CDATA[<p>Images for Prestashop eCommerce websites created by TOSD require one image to be prepared for each item that is (usually) 600px <strong>X</strong> 600px &#8211; 96dpi, and in JPEG or PNG format. Always check with TOSD before proceeding with your image preparation to confirm that these specifications apply to your website&#8217;s template.</p><p>The image size of 600px X 600px is used by Prestashop in the popup viewer that is triggered by the customer either clicking on the normal product image (displayed on the product details page) or the &#8216;View full size&#8217; link under it. All other versions of the image that are displayed in various places around the site are generated by Prestashop automatically.</p><h4>Image preparation tips:</h4><ul><li>Always prepare the image such that its finished size is square, and exactly 600px <strong>X</strong> 600px / 96dpi. If the original image is rectangular, prepare a square blank image (usually all white) that is 600px <strong>X</strong> 600px then copy (and centre) the rectangular image onto the square blank one.</li></ul><blockquote><ul><li>Note &#8211; as a fall back, if your images are not large enough to prepare in the preferred 600px X 600px size, then adopt 300px X 300px as your standard.</li></ul></blockquote><ul><li>In most cases images look best on a white background. For the best presentation ensure that all backgrounds <em>are</em> white &#8211; not various shades of grey.</li><li>If you do not currently have any image preparation software I recommend <strong>Paint.NET</strong> (<a
title="Paint.net" href="http://www.paint.net/" target="_blank">http://www.paint.net/</a>). Under the paint.net heading, click the &#8216;getpaint.net&#8217; link to download. Installation is straight forward. Information and tutorials are available here: <a
title="Paint.net tutorials" href="http://www.getpaint.net/doc/latest/en/index.html" target="_blank">http://www.getpaint.net/doc/latest/en/index.html</a></li><li>Don&#8217;t worry too much about the &#8216;megapixel&#8217; count of your digital camera. Almost any modern digital camera is capable of producing quite acceptable images for display on the web.</li><li>If I were to give one single tip on photographing products for display on your website, it would be to ensure that there is adequate lighting and no distracting backgrounds.</li></ul><h4>Image upload</h4><ul><li>When you have finished entering the core product information (under the [Info] tab) select the [Images] tab.</li><li>Click the [Browse] button to locate the prepared image on your PC.</li><li>Enter a short, relevant description in the Caption field.</li><li>Leave Thumbnail Resize Method set to the default: &#8216;Automatic&#8217;</li><li>Click the [Save Image] button to upload. Prestashop will create all required thumbnails on the fly.</li></ul><h4>An finally the golden rule of Online Shops:</h4><p
style="text-align: center;"><span
style="color: #ffffff;">.</span></p><p
style="text-align: center;"><span
style="color: #ff0000;"><strong>Images attract &#8211; Features describe &#8211; Benefits sell</strong></span></p><p
style="text-align: center;"><strong>Yes, you need them <em>all</em> <em>!</em></strong></p><p
style="text-align: left;">See also:</p><ul><li><a
title="Prestashop attributes (options)" href="http://www.tosd.com.au/2009/03/prestashop-attributes-options/">Prestashop attributes (options)</a></li><li><a
title="Prestashop quick start guide" href="http://www.tosd.com.au/2009/03/prestashop-quick-start-guide/">Prestashop quick start guide</a></li><li><a
title="Creating Prestashop information pages" href="http://www.tosd.com.au/2009/03/creating-prestashop-information-pages/">Creating Prestashop information pages</a></li></ul><p>Did you find this article useful? <strong>Feel free to leave a comment</strong>.</p><p
style="text-align: center;"> ]]></content:encoded> <wfw:commentRss>http://www.tosd.com.au/2009/03/prestashop-image-preparation-and-upload/feed/</wfw:commentRss> <slash:comments>2</slash:comments> </item> <item><title>Prestashop Attributes (options)</title><link>http://www.tosd.com.au/2009/03/prestashop-attributes-options/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=prestashop-attributes-options</link> <comments>http://www.tosd.com.au/2009/03/prestashop-attributes-options/#comments</comments> <pubDate>Sat, 14 Mar 2009 09:45:27 +0000</pubDate> <dc:creator>tosd</dc:creator> <category><![CDATA[eCommerce]]></category> <category><![CDATA[attributes]]></category> <category><![CDATA[e-commerce]]></category> <category><![CDATA[how to]]></category> <category><![CDATA[options]]></category> <category><![CDATA[prestashop]]></category> <guid
isPermaLink="false">http://www.tosd.com.au/?p=837</guid> <description><![CDATA[Prestashop has a very flexible and comprehensive attribute structure. In this article I will show you how to create simple attributes and assign them to a product. Overview Attribute groups describe certain variations of a product. A simple example would be an attribute group called &#8220;Colour&#8221;, that may contain the attributes (or options) &#8220;red&#8221;, &#8220;green&#8221; [...]]]></description> <content:encoded><![CDATA[<p>Prestashop has a very flexible and comprehensive attribute structure. In this article I will show you how to create simple attributes and assign them to a product.</p><h4>Overview</h4><p>Attribute groups describe certain variations of a product. A simple example would be an attribute group called &#8220;Colour&#8221;, that may contain the attributes (or options) &#8220;red&#8221;, &#8220;green&#8221; and &#8220;blue&#8221;. Having created an attribute group with the appropriate range of options, the options can then be assigned to any product.</p><h4>Creating an attribute group</h4><ul><li>In admin select [catalog] / [attributes and group]</li><li>Click the link &#8220;Add attributes group&#8221;</li><li>Assign a Name, Public Name and indicate whether it is a colour typ group or not</li><li>[Save]</li></ul><h4>Creating an attribute (option)</h4><ul><li>In admin select [catalog] / [attributes and group]</li><li>Click the link &#8220;Add attribute&#8221;</li><li>Insert a name and select from the drop down box the group that the attribute will belong to</li><li>[Save]</li></ul><h4>Assigning attributes to a product (simple method)</h4><ul><li>Navigate to the product you wish to assign attributes to</li><li>Select the 3rd tab: [Combinations]</li><li>Select the group, and the required attribute within that group</li><li>Click [Add], and further down the screen click the [Add this attribute] button.<ul><li>Note: if the attribute causes a price variation to the product it is assigned to you may like to insert this in the &#8220;Impact on price&#8221; fields before clicking the [Add this attribute] button.</li></ul></li><li>Repeat the above sequence to add additional attributes. As each one is added it is displayed in the table below the [Add this attribute] button.</li><li>When you have finished adding attributes to the product click the &#8220;back to list&#8221; link at the bottom of the screen.</li></ul><p>See also:</p><ul><li> <a
title="Prestashop quick start guide" href="http://www.tosd.com.au/2009/03/prestashop-quick-start-guide/">Prestashop Quick Start Guide</a></li><li><a
title="Prestashop image preparation and upload" href="http://www.tosd.com.au/2009/03/prestashop-image-preparation-and-upload/">Prestashop image preparation and upload</a></li><li><a
title="Creating Prestashop information pages" href="http://www.tosd.com.au/2009/03/creating-prestashop-information-pages/">Creating Prestashop Information pages</a></li></ul><p>Did you find this article useful? <strong>Feel free to leave a comment</strong>.</p> ]]></content:encoded> <wfw:commentRss>http://www.tosd.com.au/2009/03/prestashop-attributes-options/feed/</wfw:commentRss> <slash:comments>1</slash:comments> </item> <item><title>Prestashop Quick Start Guide</title><link>http://www.tosd.com.au/2009/03/prestashop-quick-start-guide/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=prestashop-quick-start-guide</link> <comments>http://www.tosd.com.au/2009/03/prestashop-quick-start-guide/#comments</comments> <pubDate>Sat, 14 Mar 2009 07:15:56 +0000</pubDate> <dc:creator>tosd</dc:creator> <category><![CDATA[eCommerce]]></category> <category><![CDATA[e-commerce]]></category> <category><![CDATA[how to]]></category> <category><![CDATA[online shop]]></category> <category><![CDATA[prestashop]]></category> <category><![CDATA[quick start guide]]></category> <guid
isPermaLink="false">http://www.tosd.com.au/?p=829</guid> <description><![CDATA[Prestashop is a very comprehensive, yet simple to use, ecommerce platform that forms the basis of some of TOSD&#8217;s most recent online shop solutions. Access Your access details will be supplied by TOSD. The administration area is password protected. Contact TOSD if you are unsure how to access the admin area of your online shop [...]]]></description> <content:encoded><![CDATA[<p>Prestashop is a very comprehensive, yet simple to use, ecommerce platform that forms the basis of some of TOSD&#8217;s most recent online shop solutions.</p><h4>Access</h4><p>Your access details will be supplied by TOSD. The administration area is password protected. Contact TOSD if you are unsure how to access the admin area of your online shop</p><h4>Settings</h4><p>All initial settings will be set up by TOSD. One preference you may wish to alter is Gift wrapping (admin/preferences &#8230; scroll down). Here you can indicate whether you wish to offer gift wrapping or not. If you do, you can also set the fee.</p><h4>Categories</h4><ul><li><strong>Adding a category</strong><ul><li>admin/catalog and click the &#8220;Add a new subcategory&#8221; link to add a category at the highese level . . . or, navigate to the existing category you wish to place a subcategory under and then click the &#8220;Add a new subcategory&#8221; link.</li><li>insert a name and description (if required) for your category and then add the meta data. Meta data is very important for search engine optimisation. Goggle it if you need to know more.</li><li>The friendly URL is added to the end of your domain name. It should be a relevany keyword associated closely with the category e.g. if the category was &#8220;Pots and Pans&#8221;, the friendly URL could be &#8216;pots-pans&#8217; (note the use of a hyphen and no spaces. If after you click [Save] you navigate to the page you will see that the URL would be along the lines of: http://www.yourdomain.com.au/pots-pans/</li></ul></li><li><strong>Adding a product</strong><ul><li>Navigate to the required category and click the &#8220;Add a new product&#8221; link</li><li><strong>[Information] tab</strong> &#8211; as a minimum, enter the following information:<ul><li>Name</li><li>Pre-tax retail price</li><li>Tax (within Australia select GST from the drop down box)</li><li>Quantity &#8211; can be set to &#8217;1&#8242; if you are not using Prestashop to track inventory (most businesses don&#8217;t)</li><li>Category selection &#8211; check the box next to those categories you want the new product to be displayed in.<ul><li><strong>Special Note</strong>e: If you select the &#8216;Home&#8217; category, the product will also appear as a featured product on the home page.</li></ul></li><li>Click the &#8216;<span
style="cursor: pointer;" onclick="javascript:openCloseLayer('seo');">Click here to improve product&#8217;s rank in search engines (SEO)&#8217; link to add Meta data. As with the categories, if you are unsure about this Google it. But it is important, so don&#8217;t leave these entries blank.</span></li><li><span
style="cursor: pointer;" onclick="javascript:openCloseLayer('seo');">Always fill out the short description. This will appear in the product listing (the page that appears after a customer clicks on a category)</span></li><li><span
style="cursor: pointer;" onclick="javascript:openCloseLayer('seo');">The &#8220;Description&#8221; entry appears as a tab (labelled &#8220;More Info&#8221;)toward the bottom of the detailed product page and provides you with great scope for adding additional supporting information.</span></li><li><span
style="cursor: pointer;" onclick="javascript:openCloseLayer('seo');">&#8220;Tags&#8221; are optional but a great idea. They provide the customer with an alternative way to search your site. For example consider an online fruit shop. The fruit would normally be categorised by type (vegetables, stone fruit, citrus etc) but could be tagged according to their vitamin content. In this case tomatoes and oranges could both be tagged &#8220;vitamin C&#8221;, even though they exist in different categories.</span></li><li><span
style="cursor: pointer;" onclick="javascript:openCloseLayer('seo');">&#8220;Accessories&#8221; &#8211; this is a very powerful facility that allows you to select any other product as an accessory to the one you are created. As with the &#8220;Description&#8221; information, accessories appear in a tab toward the bottom of the product page.</span></li><li><span
style="cursor: pointer;" onclick="javascript:openCloseLayer('seo');">Choose a save option to record the core information you have just added.</span></li></ul></li><li><span
style="cursor: pointer;" onclick="javascript:openCloseLayer('seo');"><strong>[Images] tab </strong>- for best presentation it is very important that you images be correctly prepared. If you are unsure, ask TOSD before proceeding. It may well save a lot of wasted preparation time.</span><br
/> <span
style="cursor: pointer;" onclick="javascript:openCloseLayer('seo');"><strong> </strong></span></p><ul><li><span
style="cursor: pointer;" onclick="javascript:openCloseLayer('seo');">Click [Browse] to navigate to the required image on your PC</span></li><li><span
style="cursor: pointer;" onclick="javascript:openCloseLayer('seo');">Add a relevant caption</span></li><li><span
style="cursor: pointer;" onclick="javascript:openCloseLayer('seo');">Leave the thumbnail resize method to the default, &#8220;automatic&#8221;.</span></li><li><span
style="cursor: pointer;" onclick="javascript:openCloseLayer('seo');">Click [Save Image] to complete.</span></li></ul></li></ul></li></ul><p>And that&#8217;s it! You have now created a new product.</p><p><strong>See also</strong>:</p><ul><li> <a
title="Prestashop attributes (options)" href="http://www.tosd.com.au/2009/03/prestashop-attributes-options/">Prestashop Attributes (options)</a></li><li><a
title="Prestashop image preparation and upload" href="http://www.tosd.com.au/2009/03/prestashop-image-preparation-and-upload/">Prestashop image preparation and upload</a></li><li><a
title="Creating Prestashop information pages" href="http://www.tosd.com.au/2009/03/creating-prestashop-information-pages/">Creating Prestashop information pages</a></li><li><a
title="Prestashop: Setting up GST for Australia" href="http://www.tosd.com.au/2009/10/prestashop-setting-up-gst-for-australia/">Prestashop: setting up GST for Australia</a></li></ul><p>Did you find this article useful? <strong>Feel free to leave a comment</strong>.</p> ]]></content:encoded> <wfw:commentRss>http://www.tosd.com.au/2009/03/prestashop-quick-start-guide/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>Prestashop: a well balanced eCommerce application</title><link>http://www.tosd.com.au/2009/03/prestashop-a-well-balanced-ecommerce-application/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=prestashop-a-well-balanced-ecommerce-application</link> <comments>http://www.tosd.com.au/2009/03/prestashop-a-well-balanced-ecommerce-application/#comments</comments> <pubDate>Tue, 10 Mar 2009 23:05:03 +0000</pubDate> <dc:creator>tosd</dc:creator> <category><![CDATA[eCommerce]]></category> <category><![CDATA[e-commerce]]></category> <category><![CDATA[online shop]]></category> <category><![CDATA[prestashop]]></category> <category><![CDATA[review]]></category> <category><![CDATA[user friendly]]></category> <guid
isPermaLink="false">http://www.tosd.com.au/?p=798</guid> <description><![CDATA[Prestashop has entered into a world where eCommerce systems are becoming evermore comprehensive. In this climate it is becoming quite a challenge for developers to deliver an interface that satisfies the demands of site users and administrators. Usually, and perhaps rightly, end users are favoured in the useability trade-off and it is the site administrators [...]]]></description> <content:encoded><![CDATA[<p>Prestashop has entered into a world where eCommerce systems are becoming evermore comprehensive. In this climate it is becoming quite a challenge for developers to deliver an interface that satisfies the demands of site users and administrators. Usually, and perhaps rightly, end users are favoured in the useability trade-off and it is the site administrators who have to go the extra mile down the learning curve!</p><p>Having researched and implemented eCommerce sites based on Prestashop I am now of the opinion that both end users and administrators have been very well catered for. Here is a sample list of some of the key features:</p><div
style="float: left; width: 275px; padding-right: 25px;"><strong>User features</strong></p><ul><li>Special deals (inc gift vouchers)</li><li>Featured products on homepage</li><li>Top sellers on homepage</li><li>New items on homepage</li><li>&#8216;Free shipping&#8217; offers</li><li>Cross-selling (Accessories)</li><li>Product image zoom</li><li>Order out-of-stock items</li><li>Customer subscription &amp; user accounts</li><li>Unlimited payment methods</li><li>Payment by bank wire</li><li>Google™ Checkout module</li><li>Preconfigured for Paypal™</li><li>Multiple-recipient contact form</li><li>Product tagging &amp; tag cloud</li><li>Search</li><li>Merchandise return (RMAs) &amp; credit slips</li><li>Package tracking</li><li>Offer gift-wrapping &amp; recycled packaging</li><li>PDF customer invoice</li><li>Shopping Cart recall</li><li>Sale of services &amp; virtual goods</li><li>Custom Favicon</li><li>RSS feed</li><li>Newsletter opt-in</li><li>&#8216;Pick up in-store&#8217; option</li><li>Customized product (text and images)</li><li>Wishlist</li><li>Loyal customer program</li><li>Affiliate program</li><li>Sponsor-a-friend benefit program</li><li>Customer product reviews</li></ul></div><div
style="float: left; width: 275px;"><strong>Admin features</strong></p><ul><li>Unlimited categories/subcategories</li><li>Full-featured WYSIWYG text editor</li><li>Unlimited product specifications</li><li>Unlimited images with automatic resizing</li><li>Unlimited currencies</li><li>Unlimited tax settings</li><li>Unlimited carriers destinations</li><li>Tax by state, country, both, zones, or no taxes</li><li>Digressive pricing (Quantity discounts)</li><li>Real-time currency exchange rates</li><li>Inventory management</li><li>SMS/Text-message alerts</li><li>Add/delete function modules</li><li>Bar codes</li><li>Contextual help</li><li>Attribute Combo Generator</li><li>Delivery status notification e-mails</li><li>Unlimited languages &amp; dialects</li><li>Import/export language translations</li><li>Search Engine Optimization (SEO)</li><li>Friendly URLs / Permalinks</li><li>100% modifiable graphic themes</li><li>Back Office users permissions (ACL )</li><li>Maintenance Mode</li><li>Minimum order amount</li><li>Newsletter contact export</li><li>Alias search</li><li>Bulk lister/import .CSV files</li><li>SSL (Secure Sockets Layer) encryption</li><li>Visitors online</li><li>Content Management System (CMS)</li><li>Reports</li></ul></div><div
style="clear: both;">Of course features only tell part of the story. In a nutshell, the reasons Prestashop is my preferred development platform are capability, flexibility and useability. The features above demonstrate the application&#8217;s capability. Flexibility is derived from the wonderfully simple way Prestashop&#8217;s options can be configured and the useability is enjoyed by both site visitors and administrators alike.</div><div
style="clear: both;">Prestashop is an Open Source development that has solid community support.</div><div
style="clear: both;">Please use the <a
title="contact form" href="http://www.tosd.com.au/contact/">contact form</a> or leave a comment if you would like to know more about the suitability of Prestashop for your next eCommerce venture.</div><div
style="clear: both;"></div><div
style="clear: both;"><strong>See also the Prestashop &#8216;How to&#8217; guides</strong>:</div><div
style="clear: both;"><ul><li><a
title="Prestashop quick start guide" href="http://www.tosd.com.au/2009/03/prestashop-quick-start-guide/">Prestashop Quick Start Guide</a></li><li><a
title="Prestashop attributes (options)" href="http://www.tosd.com.au/2009/03/prestashop-attributes-options/">Prestashop Attributes (options)</a></li></ul></div> ]]></content:encoded> <wfw:commentRss>http://www.tosd.com.au/2009/03/prestashop-a-well-balanced-ecommerce-application/feed/</wfw:commentRss> <slash:comments>1</slash:comments> </item> </channel> </rss>
